Independent SEO Services
I can help everyone from PLC board members to small businesses. If you need an impartial opinion before making a business platform decision, please contact me. Alternatively, I can be the trigger that gives your brand visibility online and converts traffic into customers. My SEO services are bespoke and deliver confidence and growth.
Trusted SEO Services, from Newcastle across the UK and internationally
I give honest assessments and recommendations in the interests of your business. I have built a reputation for thorough research, insights, intelligent commercial thinking, excellent communication, in-depth technical skills, experience and delivering outstanding results. You can find a full breakdown of my skills on the Expertise page.
SEO Consultancy
It can help to speak to me in an SEO consultancy session. The advice I give can often spark a change and give clarity to complex technical challenges.
SEO Audits
Consultancy can be hugely beneficial, but a full SEO audit (inspection) of your site can deliver insights and recommendations that transform your online operations.
E-commerce consultancy
From choosing the right platform to looking at why your e-commerce operation is under-performing, I offer a full e-commerce consulting service.
SEO Foundation Fixes
I can work on your site to fix SEO issues that have been identified as negatively influencing your visibility and rankings, giving sites a new lease of life, hugely increased traffic and more revenue. Foundations fixes can provide your site with the launch it should have had from the outset.
Even established websites can benefit greatly from them, as it is common for problems to seep in over time through different practices that go unnoticed.
Retained SEO Services
This is a monthly retained SEO service that gives you my full skill-set to optimise your site for target phrases or other goals we agree, with monthly reports of the work performed and results.
It is the most popular way for achieving consistent and progressive ranking visibility and revenue growth. You benefit from the peace of mind that all your SEO requirements are being dealt with and I remain in communication with you at all times.
SEO Strategy
Effective SEO requires a solid and well planned SEO strategy. I can provide a full strategy for companies to adhere to, removing the risk of blind approaches to SEO that waste time and resources.
Having a strategic approach is essential in SEO. You need to know where your site is heading, how you are going to react to competitor activity and what your tone of voice, tactics and focus will be, ensuring that SEO delivery is consistent and in-line with your business activity.
Social Media Consulting
I have advised central government, local government, blue chip and FTSE 250 companies, along with SME’s, on the use of social media for brand visibility and impact on SEO.
I can provide one-off social media consulting or tailored social media training for management and teams. My experience of social media consultancy and training spans over a decade and I have trained over 17,500 people in the UK and internationally.
Social Media Policies
I can produce full social media policies for organisations of any size, accounting for your company preferences. These policies are produced ready for publication upon completion and receipt.
Policies consider all national and international legislation, your aims, organisation or sector-specific rules (such as in the pharmaceutical sector), and can become an integral part of employee onboarding processes.
Conversion Rate Optimisation
Traffic is nothing without conversions and I offer a full e-commerce CRO service that assesses all the break points in the consumer purchase journey and provides a platform for increasing your sales online.
I use all best practice UX/UI examination and deployment techniques. I can identify barriers to purchase and provide full reports and recommendations that you can make business changing decisions from.
Paid Search & Other Optimisation
Paid Search works well with strategic and planned SEO. I don’t manage paid search campaigns on behalf of clients, but offer Paid Search consultancy to ensure your advertising is cost-effective, appropriate and successful.
Google Ads
I can assess your Google Ads campaigns or give guidance on where they are best used, comparing their benefits to other channel opportunities.
Budget wastage on Google Ads is a common challenge for businesses. If I feel there are better platforms for your ROI, I’ll offer advice on them or optimise your existing campaigns for increased CTR and conversions.
Google Local
This often over-looked element of Google can provide significant brand visibility opportunities and I offer a full consultancy or configuration service.
It is a critical part of online visibility for businesses where physical stores are key and footfall is the lifeblood for revenues. I can directly intervene and amend online profiles as part of a tailored Google Local SEO service.
Social Channel Ads
I offer a full consulting service covering the use of Meta platforms, LinkedIn, TikTok and other social advertising channels, providing guidance and strategy.
The rise of social media has seen millions of brands utilise their advertising power, but there is an alarming amount of campaign, ad and boosted post spend that is poorly targeted or not fully optimised.
Common Website Platforms
Adobe Commerce SEO
I have worked with major retail brands with significant SEO success and revenue growth on Adobe Commerce (Magento).
Shopify store SEO
I’ve developed and optimised Shopify stores for over a decade with considerable success, including x10 revenue growth in 2 years.
Woocommerce SEO
From the movie rentals and subscription sector to general retail, my SEO services for Woocommerce are proven for growth.
WordPress site SEO
I have produced and provided SEO services on WordPress since it launched, increasing visibility and revenues.
Common SEO Services
Google ranking increases
When a brand is already visible on Google but is lower than desired, I help you attain higher ranking positions for target keywords and phrases.
Ecommerce product SEO
Ecommerce sites often suffer from poor product visibility in search results. I work on Shopify, Adobe Commerce, Woocommerce and all other platforms.
Ecommerce revenue growth
Even when your brand has visibility in search results, you may be seeing poor conversion rates. My CRO service helps you remove barriers to purchases.
Site visibility SEO
If your website is almost invisible in Google or other search engine results, I can remedy the issues preventing visibility and ensure you are discovered.
If you’re confused, let my SEO services remove the haze and provide the growth.
SEO doesn’t need to be complex, it simply needs to deliver. I understand what you want, the challenges of business and the need for clear, concise and valuable information. That’s what I’ll give you, in addition to:
- Reliable and courteous communication.
- Full clarity on costs.
- Insights that will give your business a competitive advantage.
- Exclusivity: I don’t work with multiple brands in the same marketplace.
- Co-operation. I can work with internal teams without issue.
- Direct contact with me at all times.
- A focus on the end goals and business aims.
- Extensive social media marketing experience.
- Professional, friendly and personable service.
- Decades of experience in senior roles.
- Substantial systems integration project experience.
