Tag: serps
My Year in SEO I don’t usually wrap my year in SEO up with a blog post of this type. However, 2025 has been one of the most unusual I’ve ever encountered. It has been technically challenging and one of the fastest changing years in SEO I can recall. The rise of AI, the UK…
If you’re a business owner reading this, you probably don’t realise the full extent of the relationship between Google updates and SEO. Why should you?
The internet has been awash with SEO tips for 2025 for months. The first I noticed was in October 2024. To be fair to the author, I didn’t disagree with most of what they wrote, but I was surprised at the lack of emphasis on one area.
This blog comes directly from a client conversation and is aimed at those of you less familiar with Google Shopping integration. I shouldn’t be surprised at how many small to medium sized ecommerce brands don’t realise they can have free Google Shopping listings.
It doesn’t seem like 5 minutes since I blogged about Google’s latest core update. There’s now another one you need to be aware of.
Do you use a third-party content provider for your website? I’d strongly advise you check for AI generated content.
I’ve been following a conversation online that, to put it mildly, would make the heart of any website owner skip a beat.
I should point out before I begin that neither of these unrealistic SEO expectations were encountered during client calls. I observed them on a business forum on which business owners post for advice.
This blog isn’t going to cover much that you’ve already read about favicons. I’ve asked “are favicons important?” because it would appear that Google is cementing the view that they are, and even associating them with “Technical SEO”.
There are some questions for which answers are easily misinterpreted. “How long should a blog be?” is one such question, but it is asked time and time again. You could Google it now and find hundreds of different answers. However, there has been some very direct advice from Google recently.
