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serps

SERPs are Search Engine Results Pages – they’re the Google results you see when you conduct a search and are usually referred to as Google rankings.

Google updates and SEO

If you're a business owner reading this, you probably don't realise the full extent of the relationship between Google updates…

SEO tips for 2025

The internet has been awash with SEO tips for 2025 for months. The first I noticed was in October 2024.…

Free Google Shopping Listings

This blog comes directly from a client conversation and is aimed at those of you less familiar with Google Shopping…

Google’s Latest Core Update

It doesn't seem like 5 minutes since I blogged about Google's latest core update. There's now another one you need…

Check for AI generated content

Do you use a third-party content provider for your website? I'd strongly advise you check for AI generated content.

The dangers of Plugins

I've been following a conversation online that, to put it mildly, would make the heart of any website owner skip…

Unrealistic SEO expectations

I should point out before I begin that neither of these unrealistic SEO expectations were encountered during client calls. I…

Are favicons important?

This blog isn't going to cover much that you've already read about favicons. I've asked "are favicons important?" because it…

How long should a blog be?

There are some questions for which answers are easily misinterpreted. "How long should a blog be?" is one such question,…

What type of content does Google like?

I have been reading an SEO site this morning and was disappointed at one of the pieces of content. It…