Does URL structure matter on your website? Your platform provider or SEO tools might be telling you it does. However, for what purpose and what does Google actually think about?
It doesn’t seem like 5 minutes since I blogged about Google’s latest core update. There’s now another one you need to be aware of.
The importance of product photographs is often overlooked by ecommerce site owners, yet it can power business success.
A lack of understanding in respect of the need for solid website foundations and structure is leading to good content visibility suffering.
You shouldn’t be paying for backlinks. If you are, stop now. Google couldn’t be clearer in the guidance it gives on paid-for links. You risk severe harm to your website rankings.
Do you use a third-party content provider for your website? I’d strongly advise you check for AI generated content.
We’re all aware of the amount of misinformation you can find online. Social media channels have become well known for it. However, a recent Google result has left me wondering about websites that some would view as carrying good authority and credibility.
I’ve been following a conversation online that, to put it mildly, would make the heart of any website owner skip a beat.
I should point out before I begin that neither of these unrealistic SEO expectations were encountered during client calls. I observed them on a business forum on which business owners post for advice.
Last week, a call with a prospective client brought about the old web design v SEO conversation. This has been ongoing for at least 15 years, but I recall a time when it wasn’t the issue it is today.