How to appear in AI overviews
If you've been wondering how to appear in AI overviews, the good news is that it isn't as difficult as…
SEO Strategy
SEO strategy content on SEO blog of specialist consultant in the UK, Chris Shaw. I provide organic SEO growth for businesses of all sizes internationally.
Google Reviews and SEO
I've recently been asked about the correlation between Google reviews and SEO. There are several elements to any answer on…
Using YouTube for SEO
During any initial work with new clients, there'll come a stage in most situations where I mention using YouTube for…
Do Humans Check Your SEO?
Do Humans Check Your SEO? If you just read the title of this blog and think it's strange, you're not…
SEO tips for 2025
The internet has been awash with SEO tips for 2025 for months. The first I noticed was in October 2024.…
Track your competitors websites
The first time I spoke about the need to track your competitors websites must have been at least 15 years…
Free Google Shopping Listings
This blog comes directly from a client conversation and is aimed at those of you less familiar with Google Shopping…
Does URL structure matter?
Does URL structure matter on your website? Your platform provider or SEO tools might be telling you it does. However,…
Paying For Backlinks
You shouldn't be paying for backlinks. If you are, stop now. Google couldn't be clearer in the guidance it gives…
Ignore spam backlinks
The coincidence of this is both surprising and frustrating to me. Google has publicly said you can ignore spam backlinks…