General SEO

Does URL structure matter on your website? Your platform provider or SEO tools might be telling you it does. However,…

It doesn't seem like 5 minutes since I blogged about Google's latest core update. There's now another one you need…

When you're looking at the choice of available platforms, one will be very near the top for businesses of most…

The importance of product photographs is often overlooked by ecommerce site owners, yet it can power business success.

A lack of understanding in respect of the need for solid website foundations and structure is leading to good content…

You shouldn't be paying for backlinks. If you are, stop now. Google couldn't be clearer in the guidance it gives…

Do you use a third-party content provider for your website? I'd strongly advise you check for AI generated content.

I've been following a conversation online that, to put it mildly, would make the heart of any website owner skip…

In more than 25 years of being involved in the sector, I don't think I've ever been asked what was…

I should point out before I begin that neither of these unrealistic SEO expectations were encountered during client calls. I…